Do away with opening times!

Do away with opening times!

I still can’t get my head around highstreet shops or businesses that open at 09:30, what is that about? It’s as if you’re telling your customers to “sod off, we’re not interested until 09:30” Whereupon you’ll put a smile on your face and welcome them in?

There was a time when you could open whenever you wanted, sell whatever you wanted but those days have long gone. People now have a choice such as the internet which is open 24X7, other shops that are open at 08:30 and other companies who are “Hungry” for any business even if it is before 09:30.

In a world where people have so much choice can you really afford not to be more accessible?

My advice to the small business person is this: It’s a tough world out there and if you are going make it in business you really need to find ways to make it easier for your customers to buy from you instead of putting up barriers such as opening times and locked doors.

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Friday, 19 July 2019
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