My name is Mike Albert and I'm a copywriter, based in London. I worked in the advertising sales industry for 15 years, so I know first-hand what types of content power different audiences. I got my break writing in the advertising department of a market-leading magazine. I would devise creative advertising ideas to serve the magazine's unique audience. I wrote copy for world-class companies such as Boots, British Gas and Pfizer. They loved my work, and I loved doing it. I have now started up on my own. Meet Mike The Writer, making your words work harder. find out more here